How to Create a Dating App: Steps, Features, Cost - Velvetech Learn how to create and launch a dating app in 6 easy steps, how much it costs to make and deliver it to the market, and what considerations to bear in mind.
How to Create a Dating App.
In one of his songs, Elvis Presleys asking: Are you lonesome tonight? Many things have changed since then, but people keep looking for connections and relationships as they always did.
Click here for Starting a online dating service
Its human nature to love and to be loved.
However, 75 of Americans say that it has become more difficult to find someone to date in the last ten years.
According to the same resource, almost half of men and women find it hard to approach people.
Its no wonder that dating apps quickly gained their popularity and continue to march the planet, transforming the ways we build our romantic life.
With that in mind, its a good moment to leverage the situation and create a dating app that will generate value for both businesses and users.
So lets see what to consider before approaching dating app development.
Reasons to Develop a Dating App.
In the beginning, there were only mail-order bride services.
Further, in the 1990s, dating websites appeared.
Now, since we spend a humongous amount of time on our phones, dating apps are as wanted as ever.
They allow users to find each other, chat, and if both like to engage further go on a first date.
Applications like Tinder, Bumble, or Plenty of Fish enable people to browse photos, message each other, and make video calls.
Moreover, gamification elements included in dating apps make our search for love fun and stress-free.
Needless to say, its one of the reasons why these apps are so successful.
But what exactly makes the online dating market so attractive for users?
Below, were providing a list of benefits that entice people from all over the world to majorly install and use dating applications.
Here they are: Diversity of user base Less effort in making connections Good for busy people 247 availability No unwanted interactions Possibility to search by location.
Yet, if you feel uncertain about developing a dating app and need more reasons to clear up doubts, lets take a look at the numbers.
The revenue of the global dating app market is projected to grow steadily in the following years.
By 2025, this sector is expected to reach 5.71 billion as more users from North America and Europe activate their accounts.
Hopefully, now youre more inspired to leverage building a mobile solution of that kind.
Thus, we can move to the next part and discover what types of dating apps are present on the market.
Choosing a Winning App Development Strategy.
Watch our webinar to uncover effective mobile development approaches and launch your app.
Types of Dating Apps.
Depending on the principle of matching people, there are primarily four groups of apps that currently exist.
Usually, modern dating mobile solutions are a combination of several types.
1.
Geolocation.
As derived from the name, this type of matching is used to connect people based on their location or proximity to each other.
For example, Tinder offers you the ability to choose how close your possible match should be to you.
Another option available in the app now is to go global and see people from around the world.
2.
Questionnaire-based.
Some dating apps architecture includes a questionnaire-based matching algorithm.
It means that they first ask users to answer a set of questions about their interests and expectations.
Then, in accordance with their responses, the app connects people with similar personal values and goals.
eHarmony illustrates this type of dating application really well.
3.
Traditional.
A traditional dating app represents an addition to a web platform that looks like an online catalog of people.
OkCupid is a good example in this category.
Their application complements the website and replicates its main features.
4.
Niche-based.
This group of dating apps aims to match people with certain common interests.
Pet owners, jogging lovers, veggies, or even people with the same dislikes there are plenty of options to choose from and find your niche.
If youre looking for an example, check out Veggly.
How to Create a Dating App: 6 Easy Steps.
Once youve decided what kind of dating app you want to build, you might wonder what steps to take next.
Step 1: Know Your Target Audience.
First of all, you need to understand your target audience.
App users may vary, depending on the type of dating solution and its business goals.
Users can be of different ages and have their unique objectives and specific preferences.
Know your audience and ensure youre heading in the right direction to meet their requirements.
Step 2: Analyze Market Competition.
Every business initiative related to the launch of a new product requires market research.
The world has already seen a plethora of dating apps.
Some of them are extremely successful in general, some found a particular niche to thrive, and others deliver value by implementing exclusive features.
Take time to analyze your competitors and explore the ways to take advantage.
At the moment, the US dating app market share looks like this: Step 3: Choose the Right Development Team.
When youre ready to transform your dating app idea into reality, you need to choose a reliable software partner.
With so many IT service providers out there, it might be challenging to decide on which one suits you best.
Prior to all, consider the qualification and experience that the software vendor has in dating app development.
Check the companys portfolio, read reviews, and ask for references.
Make sure your team provides relevant technical background and expertise sufficient to address your requirements and deliver a reliable architecture for your dating app.
After youve partnered with an IT company, you can explain your app idea to the development team and move to the discovery phase.
Your software vendor will help you do the rest and build the solution based on your preferences, needs, time, and budget.
Lack of Developers.
Find out how to deal with the lack of IT talents without compromising project delivery.
Step 4: Select a Set of Features.
As weve just mentioned, your development team will help you make your app efficient and intuitive.
At this stage, choosing features and functionality to include is one the most crucial steps since it affects the user experience, overall attractiveness of the solution, and value it delivers to users.